Toward Developing a Mobile Channel Extension Model: Roles of Compatibility, Subjective Norm, and Media Influences
نویسندگان
چکیده
منابع مشابه
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ژورنال
عنوان ژورنال: Journal of the Korean Society of Clothing and Textiles
سال: 2011
ISSN: 1225-1151
DOI: 10.5850/jksct.2011.35.12.1425